Strava, Set, Go
How Harvard crew’s camaraderie inspired the fitness app Strava.
With a tap on a watch, an activity precisely recorded, and an instant upload, any athlete can receive immediate validation: the kudos begin rolling in. On the popular fitness app, Strava, each kudo is another burst of encouragement from friends and followers, in lieu of likes. Co-founders Mark Gainey ’90 and Michael Horvath ’88 aimed […]